RESUME
Professional
info
A young, quick-to- learn, and self-motivated communications professional with digital marketing experience reaching targeted audiences resulting in creative and strong campaign outcomes.
Work
experience
Analyst, Strategy & Research - Conde Nast
April 2019 - Present
Leveraging insights through various data tools to guide marketing and sales teams help their clients reach their target audience.
Audience Insights Associate - COPA90
April 2018 - February 2019
Researching audience insights through 1st and 3rd party data tools to make recommendations to editorial, marketing, and sales teams in order to increase engagements and growth.
Content Creator - Independent Contractor
September 2017 - April 2018
Helping clients find their brands’ voices through strategic content creation backed by social media data analytics for blogs, social media, and websites.
Social Media Assistant - JOANN Stores
(contract through The Creative Group)
April 2016 - October 2017
Creating and managing content to post on the blog and social channels, editing and writing blogs, social posts, and internal communications, executing social media plans, increasing engagement on social channels, and event planning. Increasing eCommerce from Pinterest by 20% in my first month. The audience on Facebook grew 6%, Twitter 13%, and on Instagram 42% during my tenure.
Blogger & Social Media Coordinator - Limerence Magazine
May 2015 - December 2015
Writing original content for Hip-Hop blog, which included: Reviewing new music and concert, interviewing artists, and creating and promoting content to social media channels.
Student Worker - Kent State University
October 2012 - December 2015
Researching curriculum for various courses available at the University, editing and writing course descriptions for online use, creating new archive systems, and organizing everyday office needs.
Digital Media Intern - ProgressOhio
August 2014 - December 2014
Creating content for email campaigns, executing social media campaigns for local non-profit, writing content for the blog and social posts, photography, Photoshop, and video editing.
Campaign Intern - Organizing for America
September 2012 - November 2012
Canvassing in Northeast Ohio neighborhoods to educate voters during the 2012 Presidential Election, registering college students, and spreading the word about President Barack Obama.
Intern - Mayor's Office of Canton, OH
May 2012 - August 2012
Implementing projects for the city, editing and writing correspondence to constituents, and updating social media presence to promote change in the community.
Skills
Adobe Photoshop
AP Style
Cision
comScore
Content Creation
Crimson Hexagon
CrowdTangle
Editing
Facebook Ads
Facebook Analytics
Google Analytics
Google Data Studio
Google Docs
Hootsuite
Instagram Analytics
LexisNexis
MRI
Microsoft Office
Photography
Quid
Research
Shareablee
Sprinklr
Socialbakers
Social Media Analytics
Social Media Management
Tubular Labs
Twitter Analytics
Video editing
WordPress
Writing
YouTube Analytics
Languages
HTML
Spanish
Education
Kent State University
Public Communication, Bachelor of Arts
2011 - 2015
Kent State University
Political Science, Bachelor of Arts
2011 - 2015